some thought to offering my complete strategy to others to see if they too could be successful. But I really didn't need the extra workload. After all, I was retired!
Then an internet marketing guy in Chicago, named Melvin Perry, showed me how I could do all this on autopilot, and I said, "Well, in that case, I'll give it a try."
The final draft was completed, and it turned out to be around 75 pages. The whole thing was packaged in .pdf form so readers could download it in minutes any time of the day or night.
I was encouraged to offer it at a surprising dollar figure: $990, $450, $197. After all, there were over forty sites, that I knew of, that were selling complicated programs for as much as eighteen hundred to two thousand dollars!
I didn't feel right doing that, but I wasn't about to give away a program that I knew was better than all the rest.
Instead, I'd price it fairly but give buyers the option to get their money back if they didn't think it was something for them.
I'd also raise the price as the demand warranted. Isn't that what marketing is all about? As a matter of fact, my program started at the $47 level and now sells for $77, a very competitive, but fair, price. It will soon be raised again, but, for a limited time, those who have downloaded the first few chapters of my manual will be "grandfathered" in at the current price!
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Posted by
Murtaza
Wednesday, August 12, 2009
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